How It Works

You’re smart. You’re upleveling. You’re ready to make your online business a reality. Now what?

The Foundation: Perfect your Vision

Every website needs a strong foundation – and that means knowing exactly who your ideal clients are and what your website will do for them. Before we ever put pen to paper (well, hands to keyboard), we begin by perfecting your vision. Think of your website as not only a 24/7 employee that will gather emails and make sales, but also an all-hours, world-wide showroom. You need the perfect display to connect with your customers so that they feel compelled to choose you! 

We talk through what the key components of your site will be, including how you will use it to gain more customers. I’ll send you questions about your business, style, and most importantly, your clients. Knowing your potential customer base in and out will give you that incredible edge against the competition.

 The Fun Stuff: Content Creation

No showroom is complete without décor! This is where we start to get creative with the materials your customers will actually see on your site. You’ve perfected your vision, and know exactly what drives your customers to buy, now it’s time to put that to good use.

We’ve all seen websites with bad writing or ugly images – and you don’t have time for that. Compelling content is the make or break factor on your website. Don’t underestimate the value of the wow factor! You want clear, compelling copy (the words on your site) and beautiful, professional images (and photos of you) to inspire confidence in your clients.

Confident in your writing? Create the content and we will work together to determine placement of headlines, paragraphs, forms, and buttons to ensure maximum impact on the screen. Know that clear content is absolutely crucial but lack the confidence or time to create it yourself? We partner with amazing copywriters who will take your content to the next level.

Stock images are included with all packages, but if you want to maximize your website’s professionalism (and your sales), I always encourage clients to get professional headshots and graphics. Graphic design services can be added to any website package, giving you eye-catching logos and visuals, while we have a great list of photographers that will capture your best side!

The Birth of Your Website: Designing Part 1

Now is the time for you to sit back and relax while your website is put together. If you have a domain already, a “coming soon” temporary page will build anticipation while we build your site on a temporary server. Like a good interior designer, I mix and match the pieces of your content into the perfect arrangement to make your showroom both functional and beautiful. I love taking all the pieces and bringing it together: it’s like breathing life into your site!

Final Touches: Designing Part 2

Consider this a play in two acts. After the initial design is completed, you have a chance to check it out, and send feedback on changes. We truly strive to make your website exactly what you want. Several sets of eyes check for perfection, and we incorporate any changes you desire. Once we have the greenlight from you, we get ready to go live!

Drumroll please…

Going Live: Your Website is A Reality!

We did it! The website will be transferred to your domain and hosting account. Your showroom is ready for visitors!! Now is the time to brag up your new website to your social media followers, email subscribers, and all your friends and family. Relax and enjoy your new site and start getting clients and sales while you sleep!

 The Future: Ongoing Support

Don’t let your website go stale. Keep it’s sparkle and appeal with regular maintenance and new content. On the technical side, we can keep your site secure and running smoothly. We also make sure it stays fresh and up to date, so you don’t turn into an abandoned old shack instead of a vibrant showroom. 

Ongoing support is designed with you in mind. Every client is unique, and their maintenance needs are unique as well. We will work together to create a support plan that keeps your website bringing in clients on the regular.

You’re smart. You’re upleveling. You’re ready to make your online business a reality. Now what?

The Foundation: Perfect your Vision

Every website needs a strong foundation – and that means knowing exactly who your ideal clients are and what your website will do for them. Before we ever put pen to paper (well, hands to keyboard), we begin by perfecting your vision. Think of your website as not only a 24/7 employee that will gather emails and make sales, but also an all-hours, world-wide showroom. You need the perfect display to connect with your customers so that they feel compelled to choose you! 

We talk through what the key components of your site will be, including how you will use it to gain more customers. I’ll send you questions about your business, style, and most importantly, your clients. Knowing your potential customer base in and out will give you that incredible edge against the competition.

The Fun Stuff: Content Creation

No showroom is complete without décor! This is where we start to get creative with the materials your customers will actually see on your site. You’ve perfected your vision, and know exactly what drives your customers to buy, now it’s time to put that to good use.

We’ve all seen websites with bad writing or ugly images – and you don’t have time for that. Compelling content is the make or break factor on your website. Don’t underestimate the value of the wow factor! You want clear, compelling copy (the words on your site) and beautiful, professional images (and photos of you) to inspire confidence in your clients.

Confident in your writing? Create the content and we will work together to determine placement of headlines, paragraphs, forms, and buttons to ensure maximum impact on the screen. Know that clear content is absolutely crucial but lack the confidence or time to create it yourself? We partner with amazing copywriters who will take your content to the next level.

Stock images are included with all packages, but if you want to maximize your website’s professionalism (and your sales), I always encourage clients to get professional headshots and graphics. Graphic design services can be added to any website package, giving you eye-catching logos and visuals, while we have a great list of photographers that will capture your best side!

The Birth of Your Website: Designing Part 1

Now is the time for you to sit back and relax while your website is put together. If you have a domain already, a “coming soon” temporary page will build anticipation while we build your site on a temporary server. Like a good interior designer, I mix and match the pieces of your content into the perfect arrangement to make your showroom both functional and beautiful. I love taking all the pieces and bringing it together: it’s like breathing life into your site!

Final Touches: Designing Part 2

Consider this a play in two acts. After the initial design is completed, you have a chance to check it out, and send feedback on changes. We truly strive to make your website exactly what you want. Several sets of eyes check for perfection, and we incorporate any changes you desire. Once we have the greenlight from you, we get ready to go live!

Drumroll please…

Going Live: Your Website is A Reality!

We did it! The website will be transferred to your domain and hosting account. Your showroom is ready for visitors!! Now is the time to brag up your new website to your social media followers, email subscribers, and all your friends and family. Relax and enjoy your new site and start getting clients and sales while you sleep!

 The Future: Ongoing Support

Don’t let your website go stale. Keep it’s sparkle and appeal with regular maintenance and new content. On the technical side, we can keep your site secure and running smoothly. We also make sure it stays fresh and up to date, so you don’t turn into an abandoned old shack instead of a vibrant showroom. 

Ongoing support is designed with you in mind. Every client is unique, and their maintenance needs are unique as well. We will work together to create a support plan that keeps your website bringing in clients on the regular.

Still have questions? Ready to rock? I’m here to chat. Schedule your free consultation today and let’s begin building your business together!

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